pay per click advertising (PPC)
We help travel, hospitality and leisure brands target the right traffic with results-focused PPC campaigns. Whether you’re new to paid advertising or managing existing campaigns, our team of specialists structure accounts to maximise ROI and reach your target audience effectively.
With experience managing budgets of all sizes across the travel and hospitality sector, we bring insights and proven strategies to create campaigns that increase direct bookings, engagement, and revenue for your business.
Google Ads
Looking to increase direct bookings? Google Ads provides brands with the opportunity to appear at the top of Google results pages and across their diverse network of products, including the Display Network and YouTube, as potential customers are searching. Highly targeted and measurable, a well-managed Google Ads account delivers cost-effective and measurable results by showing your brand to the right audience at the right time.
The best part? With full control over budgets and spend, you only pay when users click or engage with your ad, making it a smart, results-driven way to drive traffic, bookings, leads and/or revenue.
PPC Audits
We conduct in-depth audits of your Google Ads and paid social campaigns to uncover hidden opportunities and eliminate inefficiencies. By reviewing account structure, ad performance, and landing page effectiveness, we identify ways to improve targeting, reduce wasted spend, and maximise ROI.
The result is a clear, actionable plan to optimise campaigns, increase click-through rates, drive conversion, and ensure your paid advertising delivers what your brand needs with a strong ROI.
Remarketing
Booking your next holiday can be stressful, and involves lots of research and interaction. Research from SimilarWeb showed that 50% of users have 30 travel and tourism touchpoints. With remarketing, we ensure your brand remains present throughout this journey, targeting previous website visitors with precision.
By delivering tailored ads we are able to drive traffic back to your website, boost conversions, and maximise your return on ad spend.
Paid Social
Social media platforms provide a creative space for brands to reach their audience and inspire them to book their next trip, entice them with your latest food offering, or showcase your incredible wedding venue in a way that is not possible in a static brochure.
Working side-by-side with our studio team and collaborating with in-house creatives, we help to create paid social campaigns that grab user attention, drive engagement and help support wider marketing campaigns. From defining your audience to creating eye-catching content, we help craft campaigns that stand out.
We manage every step of the process – testing creatives, refining targeting, and optimising budgets to make sure your ads perform at their best. And we provide clear insights and reporting so you can see exactly how your campaigns are impacting bookings and revenue.
