Landal GreenParks

Challenge

Landal GreenParks launched in the UK over five years ago, during which time the holiday company has seen fantastic growth. The brand has a strong presence all across Europe, and we have been lucky to have been involved with the business throughout, and even worked with them to promote their holidays within the UK before their expansion in the domestic holiday sector.

Our Work

Our initial focus was to develop and support a PR strategy to launch the first five lodge parks to new consumers within the UK, then as the locations grew we helped support new sites with launch campaigns and strong regional PR and influencer activity. During this time we also supported the business development team by working to create a stronger presence in the trade press showcasing the continued success of the business. In the last 18-months we have also begun supporting their digital teams, helping to provide insight into new opportunities and the development of content driven strategies.